002: Steve Saves the Day!
Added 2021-05-14 18:08:13 +0000 UTCIn 1997, Apple was nearing insolvency, and their share price was below 20 cents (on a split-adjusted basis). They needed a rescue, but not just any rescue… a Steve Jobs rescue! Today, Krazy Ken and Brad discuss the Macworld keynote where Steve Jobs unveils the underpinnings of Apple's next-gen operating system, and we recap the genesis of the famous "Think Different" campaign.
Show Notes, Transcription, and More:
https://applekeynotechronicles.transistor.fm/episodes/002-steve-saves-the-day
Thank you for listening to the Patreon-only, ad-free version of this podcast. Your support is greatly appreciated!
