If you find writing solicitation copy difficult, as I do, try writing it at 8:30 in the morning before going to bed. Fatigue can go a long way to overcome anxiety, baish doubt and defeat feelings of worthlessness. It might not be great copy, but you won't care!
Also helps if you're getting old enough to where things just don't matter as much. I got my Social Security statement yesterday informing me that my "retirement" benefits -- if I should so choose -- can begin in roughly two years. That is, if Social Security even exists at that time.
When you start getting mail that includes a Life Expectancy Calculator, who the fuck cares about nuancing comic book solicitation copy? Get it done so you can get back to bed. And that's one to grow (old) on, knowing is half the battle, and dying is the other half.
billso
2025-02-07 21:59:33 +0000 UTCFred Bitter
2025-01-31 15:01:04 +0000 UTC