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Power+1 Chapter 23: Foundations and Final Preparations

(Start of Week 29. Theo's Balance: $38,912.00)

Week 29 arrived not with the predatory anticipation of watching a rival crumble, but with the intense, focused energy of creation, albeit creation built upon the ashes of that rival's failure. The 'For Sale' sign hanging limply in the window of the now-shuttered 'Something Fishy' was a constant, grimly satisfying reminder of Theo's successful campaign as he spent his days overseeing the transformation of that very space. Project Neptune, the resurrection and rebranding into 'Old School Fish & Chips', was entering its crucial final phase before the planned Week 30 launch.

Week 29 – Monday & Tuesday

Monday and Tuesday were a whirlwind of managing tradespeople and overseeing the aesthetic overhaul. Theo stood amidst the controlled chaos inside 'Old School', the air thick with the smell of fresh paint and grout sealer, a stark improvement over the previous week's damp plaster and stale grease. Mike, the general contractor, and his crew worked efficiently. Gleaming white subway tiles now lined the wall behind the counter and the fryer station, reflecting the brighter, upgraded LED ceiling lights (no more flickering fluorescents). The damaged linoleum near the back sink had been torn out and replaced with durable, non-slip commercial tiling that extended across the main cooking area. Simple, sturdy countertops with a clean, dark wood-look laminate finish were being installed along the prep line. Carlos was also contracted again to do the Ring security camera install, Theo having learned his lesson from the Tammy incident.

Theo watched as a painter carefully applied a second coat of crisp, nautical blue paint to the accent wall opposite the counter, a colour Sarah had suggested during their branding brainstorm to evoke a clean, classic seaside feel without being cliché. He’d initially balked at the extra cost of professional painters versus doing it himself, but the speed and precision were undeniable. He even found himself subtly enhancing the painter's roller handle (+1 Smoothness/Even Application – Charge 1/10) when the man stepped out for a smoke break, just to see if it made a difference. The subsequent application did seem to go on faster, with fewer drips, though Theo couldn't be certain it wasn't just his imagination or the painter's skill. Regardless, the space was transforming, shedding the dingy skin of 'Something Fishy' and emerging as something clean, bright, and promising.

Mid-morning Tuesday, amidst the controlled chaos of the renovation, a different kind of work crew arrived, sign installers. Theo watched from the doorway as two men in overalls carefully unbolted the faded, grease-stained plastic sign that read 'Something Fishy' from above the entrance. It came away with a groan of protesting metal, leaving a dirty, ghostly outline on the brickwork beneath, the last visible remnant of Mr. Davies' failed enterprise. One of the installers casually tossed the old sign into the back of their truck like discarded junk.

Theo felt a grim sense of finality, watching the physical erasure of his rival's identity. There it goes, he thought, the cold satisfaction returning briefly. Officially scrubbed. He then watched as they carefully hoisted the new sign into place, 'Old School Fish & Chips' rendered in the clean, navy-blue retro font Sarah had helped design against a crisp white background. Simple. Confident. Promising quality.

Seeing the old sign discarded so unceremoniously sparked a different, more sobering train of thought. Amazing how fast it happens, he mused, leaning against the wall, arms crossed. This place was probably Davies' dream once, his big shot. Then came a few bad decisions, cutting corners on oil changes, maybe expanding too fast before, neglecting maintenance, followed by some 'unforeseen operational challenges', he allowed himself a tiny, internal smirk at his sabotage euphemism, and a failure to adapt... Poof. A potentially viable business becomes just another statistic, sold off for parts.

The precariousness of it struck him more forcefully than before. It wasn't just small-time operators like Davies who could crash and burn. He remembered reading case studies back during his business degree, stories discussed with cynical detachment in the bank's hallways. Boston Market, the name surfaced. They were everywhere in the 90s, the 'next big thing' in fast-casual dining, huge expansion, everyone thought they were unstoppable. He recalled the headlines later, strategic missteps, mountains of debt accumulated during overly ambitious growth, failure to adapt to changing consumer tastes, multiple bankruptcies despite a popular core product. A nationwide chain, Theo thought, brought to its knees by complacency and poor management.

The lesson felt suddenly, sharply relevant. It doesn't matter how good your concept is, or even if you have an unbelievable edge, he acknowledged, thinking of his +1 power. Arrogance kills. Complacency kills. Poor risk management absolutely kills. He couldn't just rely on enhanced tools guaranteeing quality at Maria's or Old School. He needed robust systems, careful financial controls, contingency plans. He needed to stay vigilant, treat each success not as guaranteed permanence, but as a temporary advantage to be protected and managed meticulously. The image of the discarded 'Something Fishy' sign served as a potent reminder. Failure was always lurking, ready to pounce on any misstep. He couldn't afford any.

While overseeing the renovation, Theo made sure to check in, mentally and occasionally via the Ring app, on Maria's. He saw Alex and Maya, the two new part-timers hired by the team last week, diligently learning their roles during their initial training shifts. Henry had paired Alex mostly with Olivia at the front counter, learning the POS system and packing orders, while Maya worked alongside Jenny in the back, focusing on chip prep and fryer management. They were both young, eager, and seemed relieved to be working in a place that, despite its high volume, felt organized and less chaotic than their previous fast-food gigs (according to Henry's brief report). Seeing them integrate smoothly under Henry and Olivia's patient guidance solidified Theo's confidence. Maria's was becoming a self-sufficient operation, a stable base.

That stability allowed Theo to confront the looming strategic decision about Maria's own equipment. The emergency repair on the old rotisserie last week had held, but the technician's warning about its age and the likelihood of future failures echoed in his mind, especially given the relentless weekend volume they were now sustaining.

Tuesday evening, after a long day managing contractors at 'Old School', Theo sat down in his apartment, pulling up Maria's sales data from the past three weekends alongside quotes for new, larger-capacity commercial rotisseries. The numbers were stark. They consistently sold out their 200-chicken prep limit on Saturdays and Sundays well before closing time, turning away dozens of potential customers. Henry's estimate of being able to sell 300 on peak days felt increasingly plausible.

He looked at the quotes for the new machines. Five thousand dollars for a reliable model with 300-bird capacity. Another thousand for installation and potential electrical upgrades needed to support it. Six grand. A significant chunk of his remaining capital, especially with 'Old School's' renovation costs still mounting. His innate caution, the fear of overextending himself, warred with the pragmatic analysis.

Risk vs. Reward, his internal analyst calculated. Risk of inaction: Another catastrophic failure of the old machine during a peak weekend rush. Lost revenue easily $1500-$2000 per day. Damage to reputation if it happens repeatedly. Increased stress on staff. He remembered the frantic look on Henry's face during last week's breakdown. Reward of action. Increased capacity potentially adds 100 sales per day on peak weekends. At $16 average, that's an extra $3200+ revenue per weekend. Plus near-guaranteed reliability, reduced stress, future-proofing. The math was compelling. The potential ROI on the new machine was huge, likely paying for itself within a few profitable weekends. And the cost of failure, another shutdown, felt like a bigger gamble than the upfront investment.

Don't be penny-wise and pound-foolish, he decided, the memory of corporate managers making exactly that mistake adding weight to his resolve. Invest in the core asset. Maximize the reliable cash cow.

He picked up his phone, found the supplier quote he preferred, and placed the order for the new 300-capacity rotisserie, arranging delivery for early next week to minimize disruption before the 'Old School' launch in Week 30 Wednesday. He then called Henry.

"Henry," Theo said when he answered. "Made a decision on the rotisserie. Ordered the new, larger one. Should be here early next week, likely Monday or Tuesday."

"Seriously? Wow, boss! That's awesome!" Henry sounded genuinely thrilled. "That's gonna make a huge difference on weekends!"

"That's the plan," Theo confirmed. "I'll coordinate with you on the exact delivery and installation time. Might mean closing for a few hours next week for the swap-out, but it's a necessary investment." He felt a sense of decisive action, of building strength upon strength.

With the rotisserie decision made for Maria's, Theo turned his attention back to staffing 'Old School Fish & Chips'. Launch week needed experienced hands he could trust implicitly to execute the simple menu perfectly and establish the 'Old School' standard from day one.

Week 29 – Wednesday

Theo drove through the familiar suburban streets as dusk settled, his mind buzzing not just with paint swatches and plumbing quotes, but with the increasingly urgent calculus of human resources. The Week 30 launch for 'Old School Fish & Chips' was barrelling towards him, less than a week away now. The physical space was transforming rapidly under his direction and Sarah's aesthetic guidance. The core equipment was enhanced, the menu finalized, suppliers lined up. But the staffing... that felt like the weakest link, the variable most likely to cause catastrophic failure right out of the gate.

Launch week would be critical. They needed flawless execution to immediately counteract the toxic reputation left by 'Something Fishy' and establish 'Old School' as a quality destination. Could his current team, stretched across two locations, realistically handle it? He mentally shuffled the pieces. Henry, as Assistant Manager, had to stay anchored at Maria's, ensuring the established cash cow ran smoothly, especially with the new hires Alex and Maya still needing supervision. Olivia, enthusiastic and capable, would lead the SF launch front-of-house. Jenny, reliable but limited by her studies, could cover a few crucial evening shifts at SF. That left... who? Primarily Olivia and maybe one of the brand new Maria's hires rotating over? It felt thin. Dangerously thin, especially if the launch generated even half the buzz Maria's had. What if someone got sick? What if the volume was overwhelming?

His mind, always seeking efficient, if ethically dubious, shortcuts, flickered briefly towards less savory options. Davies must have had staff before the place collapsed, he mused. Fry cooks, counter help... Wonder if Parker could discreetly pull a list of former employees from old payroll records during the asset review? Could probably lure them back easily, offer slightly more than Davies paid... He instantly recoiled from the idea. Bringing in Davies' old crew felt like inviting trouble, potential loyalty to the previous owner, ingrained bad habits, maybe even resentment towards the guy who took over after the place went under (however indirectly Theo caused it). No, clean slate was better.

What about poaching? That quick kid he saw working the counter at the pizza place down the street? Or maybe that experienced line cook from the diner near his apartment? Again, the pragmatic side shut it down. Starting feuds with other local businesses before I even open? Stupid. Plus, hiring and training took time he didn't have.

He drummed his fingers on the steering wheel, frustration mounting. He was left with his current team. Henry, solid. Olivia, stepping up. Jenny, dedicated part-time. Alex and Maya, learning quickly back at Maria's. It would be a stretch. It would mean long, hard hours for everyone involved during that launch week. But... they were his team. Trained (implicitly) on his enhanced equipment. Motivated (he hoped) by the new pay structure and profit sharing. Known quantities.

Better to rely on a slightly stretched but known, loyal team than risk bringing in complete unknowns with questionable histories or attitudes, he decided, the calculation settling. Trust the people I've already invested in. It felt like another gamble, but one based on observation rather than pure chance.

Okay. He parked his car outside his apartment building. Plan of action: Talk to Henry, Olivia, and Jenny tomorrow. Lay out the launch week schedule clearly. Be upfront about the pressure. Authorize overtime pay as needed for that first week. Emphasize the importance of Alex and Maya stepping up fully at Maria's under Henry's supervision. We can make this work. The familiar weight of responsibility settled on him, but this time, it was tempered with a plan, and a grudging reliance on the team he was building.

Week 29 - Thursday

Thursday afternoon, he called a brief team meeting at Maria's during a lull. Alex and Maya were off, leaving just his core three.

"Alright team," he began, leaning against the counter. "Quick update on 'Old School'. Renovations are on track, aiming for a grand opening Wednesday of Week 30, just under two weeks away." He saw their interested expressions. "Launching a new place successfully relies heavily on the opening team. We need people who know the standards, understand the importance of quality and consistency right from the first customer."

He looked directly at Olivia. "Olivia, you mentioned you were interested in the opportunity last week. The 'Old School' menu is simpler than here, basically just fish, chips, grilled option, few sides. But getting the fryer timing, the batter consistency, the grilling perfect every time is crucial. I'd like you to spearhead the front-of-house and packing station setup over there, train any new hires we bring in specifically for that location, basically be the lead hand during the launch phase. It would mean full-time hours there for the first few weeks, maybe longer if you like it. Interested?"

Olivia's face lit up. "Seriously? Lead the launch? Yeah, Theo, absolutely! That sounds like an amazing challenge!"

"Good," Theo nodded, pleased. "Now, Jenny," he turned to her. "I know your studies are the priority, and you're doing great here. But for that opening week at 'Old School', especially the evening rushes, having another experienced hand would be invaluable. Could you potentially cover, say, three evening shifts there, maybe Thursday, Friday, Saturday, just for that first week or two, alongside your regular Maria's hours? It would be a huge help ensuring a smooth launch."

Jenny looked slightly overwhelmed but determined. "Uh… yeah, I think so. Three evenings? As long as it doesn't clash with my key classes… yeah, I can make that work to help out, Theo."

"Excellent. Thank you both," Theo said sincerely. "Henry," he looked to his newly minted Assistant Manager, "this means Alex and Maya need to be fully capable of covering Olivia's and Jenny's shifts here alongside you. And we still need those two new part-timers the team interviewed. What's the status there?"

Henry consulted his notes. "Yeah, we interviewed five yesterday. Alex and Maya sat in too. We all agreed on the top two, Kevin, another college kid with weekend availability, seemed solid. And Lisa, a bit older, maybe early thirties, looking for steady evening hours, has prior kitchen experience. Both seemed reliable. Ready to offer them the jobs pending your final okay."

"Offer them," Theo authorized immediately. "Get them started training here ASAP. We need maximum flexibility across both locations soon." The pieces were falling into place. A core team capable of launching the new venture, while maintaining stability at the established one.

Week 29 - Friday

Friday. With renovations nearing completion, fresh paint drying, new countertops gleaming, subway tiles grouted, Theo declared it Menu Testing Day at 'Old School'. He’d arranged for Henry to come over after the lunch rush at Maria's, leaving Olivia and the trainees to handle the afternoon there. He had also invited Sarah, texting her: “SF kitchen functional! Doing critical fish & chip test batches this afternoon. Need your expert consumer palate. Free to swing by around 3?” She’d replied almost instantly: “YES! Starving! Be there!”

By 3 PM, the air in 'Old School Fish & Chips' was filled with the sound and smell of frying. The newly enhanced deep fryers (+1 Temp Stability/Recovery) hummed efficiently, holding their temperature perfectly as Theo dropped in batches of hand-cut potatoes. The new +1 enhanced grill plate sizzled as Henry experimented with portions of grilled haddock. Sarah arrived, looking around the transformed space with wide eyes.

"Whoa, Theo! This looks… completely different!" she exclaimed, taking in the bright white tiles, the clean blue accent wall, the simple wood-look counter. "You weren't kidding about the renovation! Feels so much cleaner and brighter."

"That's the idea," Theo grinned, gesturing towards the food. "Now for the important part."

For the next hour, they became a focused tasting panel. Theo fried batches of fish using two different simple batter recipes he’d developed, one lighter tempura-style, one slightly thicker, more traditional beer batter. He used both cod and haddock. Henry grilled portions of each fish, testing seasoning levels. They compared chip thickness from the +1 enhanced chipper, experimented with blanching times versus direct frying.

As Henry carefully placed another batch of perfectly cut chips into the humming, +1 enhanced fryer, Theo pulled out his phone. "Hey Sarah, speaking of transformations," he said, gesturing around the clean, freshly painted space with its new subway tiles and countertops, "check out the 'before' pictures I took last week, like you suggested."

He navigated to the photos he’d deliberately taken capturing the worst of the pre-renovation grime, the water-stained walls, the cracked and lifting linoleum, the greasy residue clinging to surfaces despite initial cleaning attempts. He handed the phone to Sarah.

Her eyes widened as she swiped through the images, then looked up at the dramatically different reality surrounding them. "Whoa! Okay, these are gold! Horrifyingly perfect 'before' shots!" Her marketing brain immediately kicked into high gear, overriding her role as simple taste-tester for a moment. "Theo, this is your launch story, right here!"

She pulled out her own tablet, fingers flying across the screen as she started tapping out notes. "Okay, social media campaign angle. 'The Old School Revival'. We lead with the grimmest 'before' pics, really emphasize the neglect. Then, maybe some quick shots of the renovation in progress, the hard work, the transformation. Then BAM! Reveal the sparkling clean 'after' shots of the shop, immediately followed by absolutely stunning photos of the food."

She looked up, eyes shining with creative energy. "The narrative is clear: 'New Ownership, New Standards. We Gutted the Grime, Kept the Goodness!' It shows commitment, transparency, a dedication to quality from the ground up. People love a transformation story. It builds trust and curiosity way better than just saying 'Hey, we make good fish and chips'." She quickly sketched a rough storyboard for an Instagram Reel or Facebook post sequence. "We can tease the 'before' pics next week, build anticipation..."

Theo watched her, impressed once again by her instinctive grasp of marketing psychology and her rapid-fire generation of actionable ideas. "That's... brilliant, Sarah," he admitted. "Using the renovation itself as proof of the change. I wouldn't have thought of that."

"It's all about the narrative!" she grinned. "Okay, batch B chips are ready!" Henry announced, carefully lifting the golden, perfectly crisp basket from the fryer, pulling them all back to the crucial task of finalizing the menu. But the 'Transformation Story' marketing angle was now firmly locked in place.

Sarah provided invaluable feedback from a customer's perspective. "Okay, the beer batter has amazing crunch, really classic," she commented after tasting a piece of cod. "But the tempura feels lighter, maybe appeals broader? The haddock holds up better in the lighter batter, cod is great in both. Chips… batch B is perfect. Super crispy outside, fluffy inside. Batch A is a little too thin."

Henry offered operational insights. "The beer batter holds better for takeaway, less likely to get soggy fast. And the thicker chip cut from Batch B cooks more evenly in the big baskets."

Theo absorbed their input, tasting critically himself, the +1 enhanced equipment making consistent results easy to achieve. They quickly reached a consensus. Offer both Cod (classic, familiar) and Haddock (slightly firmer, sweeter) as options. Use the slightly thicker beer batter for optimal crispness and hold. Go with the thicker chip cut (Batch B). Perfect the simple salt seasoning. Offer the grilled haddock option with just lemon and herbs. Keep it focused. Keep it classic. Keep it perfect.

"Okay," Theo declared, making notes. "Menu finalized. Henry, confirm bulk orders with the fish supplier for these specific cuts, starting delivery next Monday. Potatoes, same supplier as Maria's, just double the volume initially."

Sarah looked impressed. "You guys work fast! This is going to be huge."

Later that evening, after Henry had returned to Maria's for the dinner shift, Theo lingered alone in the nearly finished 'Old School' space. The renovations were essentially complete, barring final inspections and deep cleaning. The equipment was installed, enhanced, tested. The menu was set, suppliers lined up. He walked through the quiet shop, running his hand over the new countertop. He felt a profound sense of accomplishment, of creation.

He decided to perform one last round of fine-tuning enhancements, using his remaining daily charges. The new POS system: +1 Enhanced Reliability again, just to be sure. (Charge 1/10 used Fri). The front and back door locks: +1 Enhanced Security again. (Charges 2 & 3/10). The new fish filleting knives: +1 Enhanced Sharpness again. (Charge 4/10). Even the stainless steel prep counters: +1 Enhanced Surface Integrity/Cleanability again. (Charge 5/10). Layering enhancements wasn't possible, but re-applying the +1 felt like reinforcing the optimization, ensuring every key element was operating at its absolute peak potential for launch day. He felt the familiar drain, leaving him with half his daily charges unused, conserving power now that the major setup was done.

Week 29 - Saturday

Later that Saturday, back in his apartment after a final check-in at Maria's, Theo forwarded the logo files and Sarah's detailed notes on the "Transformation Story" social media angle directly to Olivia via encrypted message. His instructions were simple:

Theo: Olivia, here are the final logo files and Sarah's outline for the initial social media push for 'Old School'. Can you take point on setting up the basic Instagram and Facebook pages today or tomorrow? Use the approved logo, fill in the basic business info (address, placeholder hours for now). Then, draft the first 'teaser' post using those horrifying 'before' photos I took, based on Sarah's transformation story concept. Send me links to the draft profiles and the exact post text/image selection before you publish anything. Let's get the ball rolling.

He wasn't sure how quickly Olivia would act, given it was the weekend, but his phone pinged less than two hours later. It was Olivia.

Olivia: Done! :) Set up the Insta & FB pages for Old School Fish & Chips! Lmk what you think of the profiles. Also drafted the first 'Before/After' teaser post based on Sarah's awesome ideas, screenshot attached. Ready for launch sequence T-minus whenever you give the go! Haha.

Theo opened the links on his laptop, impressed by her speed. The profile pages were clean, professional, featuring the simple navy-and-white retro logo prominently. Business address listed, a placeholder "Opening Soon – Next Week!" message in the bio. Solid start. Then he looked at the draft post screenshot. Olivia had chosen three of the most damning 'before' photos. The water-stained wall, the cracked grimy floor near the fryer, the greasy ventilation hood. The caption she'd adapted from Sarah's notes read:

"Get ready for a sea change! 🌊 We know the old fish & chip shop ‘Something Fishy’ had seen better days (Exhibit A, B, C! 😱), but under new ownership, we're gutting the grime and bringing back REAL quality! Follow us for sneak peeks of the renovation and get ready for Old School Fish & Chips – perfecting the classics you love. Grand Opening Next Week! #OldSchoolFishAndChips #UnderNewManagement #FishAndChips #LocalEats #LocalFood #ComingSoon #Transformation"

Theo read it critically, searching for flaws, for any hint of unprofessionalism. But there were none. The photo selection was perfect, bad enough to be shocking but not so disgusting as to be permanently off-putting. The caption struck the right tone, acknowledging the past issues, promising quality, building anticipation, using relevant hashtags. Olivia hadn't just followed instructions. She'd added her own touch, her natural customer-facing charm translating well into digital copy.

Theo: Looks great, Olivia. Profiles are clean, post is perfect, exactly the right tone. Excellent work. He paused, then added, reinforcing the delegation. Go ahead and publish that first teaser post whenever you think is best, tonight or tomorrow morning to kick off the week. You manage the posting schedule from here based on the plan Sarah outlined. Just keep me looped on engagement.

Olivia: Awesome! Will do! Posting it now! So exciting! 🎉

Theo closed the messages, feeling another wave of satisfaction. First Henry, now Olivia, they were stepping up, taking ownership, executing effectively. Building a reliable team, he realized, wasn't just about mitigating his own workload; it was about multiplying force, allowing him to focus on the strategic heights while they expertly managed the ground game. The launch machine for 'Old School Fish & Chips' was officially, finally, starting to turn.

He spent most of Saturday deliberately away from both shops, forcing himself to trust Henry and the team. He checked the Ring cameras only twice, briefly confirming smooth operations at Maria's. He spent the afternoon finalizing the details for Project Neptune, confirming contractor final payments, scheduling the health department inspection for early next week, drafting the initial staff schedule for Old School's opening week. It felt busy, but it was a good type of busy.

Week 29 - Sunday

Sunday night. Exhausted but deeply satisfied, Theo reviewed the week. Maria's had run like clockwork, the fixed rotisserie back to cooking delicious, juicy chicken helping to achieving its target average profit despite the blips from last week, sales continue to be strong and consistent. Henry was proving himself a capable manager. Olivia and Jenny were solidifying into reliable team members. The new hires, Alex and Maya, were progressing well in training according to Henry's brief reports. Kevin and Lisa were also due to start on Monday, giving Theo more leeway when it came to resourcing both stores.

'Old School Fish & Chips' was physically ready, aesthetically transformed, operationally optimized (invisibly), menu set, suppliers confirmed, initial marketing assets prepared. The Week 30 launch felt achievable. Wednesday it is.

He looked at his bank balance. The heavy spending on renovations and the lost income from Maria's shutdown had made Week 28 a net loss, with the net loss continuing into Week 29 with the ongoing renovations and deposit on the new rotisserie though it was stabilising. He felt the financial strain, yes, but it was calculated, controlled strain of reinvestment, not desperation.

He felt poised, balanced between consolidating his first success and launching his second, all while his secret power hummed beneath the surface, now better understood, more strategically deployable. The climb was becoming more complex, the stakes higher, but his control felt stronger than ever.

Theodore Sterling - Financial Ledger (End of Week 29)

Status: Renovation Nearing Completion, Launch Imminent. Focused on aesthetic renovations ('Old School' look) and equipment enhancements at Old School. Finalized Old School menu via testing with Henry & Sarah; confirmed suppliers. Made strategic decision to order new, larger rotisserie for Maria's. Discussed initial staffing plan for Old School launch with Maria's team (Olivia/Jenny interested). Set target opening for Old School: Week 30 Wednesday. Continued capital outflow due to heavy Old School setup costs exceeding Maria's weekly profit. Ending cash balance further reduced to ~$36.0k + two increasingly valuable business assets. Next week critical for final Old School prep, new staff integration at Maria's, rotisserie installation, and launch marketing push.


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