Latest Video: From Planned Obsolescence to the Plan to Own Nothing
Added 2023-05-28 23:49:17 +0000 UTCSelling your future and renting it back to you?
Hi everyone,
Please join us for the 8 PM CST PREMIERE of our latest video: "From Planned Obsolescence to the Plan to Own Nothing."
Or watch and share when you can: https://youtu.be/YieUNRVCSv4
The advent of the modern age of mass production brought such a dizzying pace that manufacturers long ago came up with a scheme to retire products just as soon as they were bought off store shelves, and appeal to consumers with replacements, upgrades and ever-fancier models.
It's really true that they don't make 'em like they used to.
As this "Planned Obsolescence" has evolved, people have witnessed increasingly short lifespans in their products; lower quality and the inability of even major appliances to last as long as they should.
Now, as the digital realm has become dominant, it is not only the phenomenon of constant upgrades for both hardware and software, but a growing subscription model that makes users-rather-than-owners out of their customers.
This subscription use model is backflowing into physical society, too, with cars and appliances and everything else you can think of beginning to offer monthly subscriptions to "unlock" features that already exist in the products you buy. That's on top of the basic payments.
Indeed, it sets up the conditions of renting back to you the things that you "own" -- and eventually an array of things which you will always pay for but can never "own."
Is it really true that we will end up in a world where we "own nothing and like it"?
Melissa examines the shady history and unfolding prospects in this in-depth report.
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Please watch & share we you can. We depend upon your support. Thank you so much for all that you do. Much more on the way.
In Liberty,
Aaron & Mel
