The Wonderful World of Wash 'n' Wear 1958 Whirlpool Corporation

more at http://quickfound.net/

'Synthetic fabrics plus electric laundry equipment make washday a pleasure. Host: Jeffrey Lynn.'

Originally a public domain film from the Library of Congress Prelinger Archives, slightly cropped to remove uneven edges, with the aspect ratio corrected, and one-pass brightness-contrast-color correction & mild video noise reduction applied.

The soundtrack was also processed with volume normalization, noise reduction, clipping reduction, and/or equalization (the resulting sound, though not perfect, is far less noisy than the original).

https://en.wikipedia.org/wiki/Whirlpool_Corporation

Wikipedia license: http://creativecommons.org/licenses/by-sa/3.0/

The Whirlpool Corporation is an American multinational manufacturer and marketer of home appliances, headquartered in Benton Charter Township, Michigan, United States. The Fortune 500 company has annual revenue of approximately $21 billion, 92,000 employees, and more than 70 manufacturing and technology research centers around the world. The company markets Whirlpool, Maytag, KitchenAid, Jenn-Air, Amana, Gladiator GarageWorks, Inglis, Estate, Brastemp, Bauknecht, Ignis, Indesit, and Consul. Whirlpool Corporation is the world's largest home appliance maker. Their website also mentions Diqua, Affresh, Acros, and Yummly brands.

In the US, Whirlpool has nine manufacturing facilities: Amana, Iowa, Tulsa, Oklahoma Cleveland, Tennessee, Clyde, Ohio, Findlay, Ohio, Greenville, Ohio, Marion, Ohio, Ottawa, Ohio and Fall River, Massachusetts...

Before they founded the Upton Machine Company on November 11, 1911, Louis Upton (Lou) worked as an insurance salesman and his uncle, Emory Upton, owned a machine shop. Following a failed business venture, Lou acquired a patent to a manual clothes washer. He approached Emory to determine if he could add an electric motor to the design. With the aid of a $5,000 investment from retailing executive Lowell Bassford, they began producing electric motor-driven wringer washers. Soon after its founding, Lou's younger brother Fred joined the company. Their first customer, the Federal Electric division of Commonwealth Edison, ordered 100 machines, but a fault in the gear transmission led the customer to threaten their return. After the machines were recalled and repaired, Federal Electric doubled the order. They remained a customer for three years, then they began producing their own washers. The loss of Federal Electric forced Upton to diversify until, in 1916, they landed Sears, Roebuck & Co. as a customer. Sears began selling two types of Upton wringer washers under the "Allen" brand, one for $54.75 and a deluxe model for $95. Sales grew quickly and in 1921, Sears appointed Upton as their sole supplier of washers. To avoid becoming over-reliant on Sears, Upton began marketing a washer under their own brand name.

The increasing volume of sales led Upton to merge with the Nineteen Hundred Washer Company of Binghamton, New York in 1929, adopting the name Nineteen Hundred Corporation. The company was relatively unaffected by the Great Depression. During WWII, its factories were converted to armament production. In 1947 it introduced an automatic, spinner-type washer sold by Sears under the "Kenmore" brand. A year later it was sold by the company under the "Whirlpool" brand name. Lou retired as president in 1949, and was replaced by Elisha "Bud" Gray II.

In response to the post-war consumer demand for convenience products, the company launched a range of home laundry products including wringer and automatic washers, dryers, and irons. In 1950, The Nineteen Hundred Corporation was renamed as the Whirlpool Corporation. In 1951, the philanthropic Whirlpool Foundation was established.

To better compete with more diversified manufacturers, in 1955, Whirlpool acquired Seeger Refrigerator Company and RCA's air conditioner and cooking range lines. The company changed its name to Whirlpool-Seeger Corporation and began using the RCA-Whirlpool brand name. Whirlpool acquired International Harvester Company's refrigeration plant in Evansville, IN in 1955. In 1956, a 100-acre (0.40 km2) administrative center was opened in Benton Harbor, Michigan. In 1957, the RCA Whirlpool Miracle Kitchen was introduced with an estimated 15 million television viewers. The company changed its name back to Whirlpool Corporation and brought in Robert Elton Brooker as President. At the 1959 American National Exhibition at Sokolniki Park Moscow, Brooker presided over the Whirlpool kitchen. The Whirlpool kitchen inspired the Kitchen Debate between then Vice President Richard Nixon and Soviet Premier Nikita Khrushchev...

In 1966, Whirlpool dropped the RCA name, hence the brand name became Whirlpool...

By 2004, annual revenues exceeded $13 billion. In 2005, Maytag Corporation shareholders voted to accept Whirlpool Corporation's stock purchase...