The Most Important New Marketing Concepts vs Traditional SEO / KW Marketing
Added 2021-09-17 01:31:10 +0000 UTC
Comments
This is the content I really love. Things that really question how things are done, and have been done, and reevaluates if those methods still are ideal rather than accepting it as a given. You are right that really deep stuff can narrow the potential audience that understands the full meaning of the topic, but I assure you the audience that is looking for this type of content is starving and ravenous to find more of it!
2021-11-02 20:41:02 +0000 UTC
I've watched it 3 times in a row and man... this hits hard! I think creating that intrest of not having thought about that title makes it so good. Im curious now what a sound is gonna be made when you clap with one hand ^^
2021-10-17 03:40:31 +0000 UTC
I've seen this (what we often call "zoomer clickbait") for a long time, but I've yet to see a single person apply it to something that isn't just base level entertainment. If you're making education content, removing any SEO inherently makes your content less accessible and you're sacrificing *people trying to solve the problem you're solving* with the *hope* that you're tricking someone on recommendations. That also usually requires you to have an existing audience to tell YouTube that the video is worth watching, otherwise it's just a weird-ass title with no viewership.
I think Devin's constant mentions of "I keep changing my mind/going back on this" is less of a problem with his commitment and more that you kind of have to have both.
If I went and changed all my guides and tutorials to these random zoomer phrases, I might get some clicks, but no one is going to expect it to be a guide on the thing and anyone looking for a guide or education on the thing is going to click it.
I think of it like the TikTok education scene: There's a LOT of education on there and you can learn a lot about a wide gamut of titles just by swiping through the feed. But if you're looking for a specific answer to a specific question, you're not finding what you're looking for and most of this "education" just kinda goes in one ear and out the other (which is why there's such a big parroted-misinformation problem) due to the passive nature of viewing that this kind of thing is based in
EposVox
2021-10-16 21:02:13 +0000 UTC
This is one of my favorite videos you've made so far. I work in the b2b content marketing space and I would love for you to revisit this topic and look at some examples of businesses doing this effectively too.
R Harper
2021-10-16 21:01:18 +0000 UTC
This is a great great video, loving the insights!
joeynoelle
2021-09-21 23:28:24 +0000 UTC
Yes, YouTube even officially says, that we should focus on the viewer instead of the systems. Because the systems also focuses on the viewer.
Gammel Sami
2021-09-21 08:00:51 +0000 UTC
amazing thanks!
2021-09-18 06:33:26 +0000 UTC
Thanks so much for sharing this in the discord. Very valuable video!!